TOYOSI YUSUF

Hi, I am
Toyosi Yusuf.

Your Digital Marketing Partner for Lead Generation & Revenue Growth.

With over 8 years of hands-on experience in digital marketing, I specialize in social media marketing, lead generation, email marketing, SEO, SEM and brand awareness strategies delivering results that matter. From crafting engaging content to running data-driven campaigns, I’ve successfully helped businesses boost their online presence, generate quality leads, and increase customer engagement. Whether it’s creating eye-catching social media posts, designing impactful email campaigns, or optimizing lead generation tactics, I bring creativity and strategy together to drive growth.

My Experience

Credentials

My Portfolio

Projects

LET's WORK TOGETHER.

SPECIALIZATION

Services and offering

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Social Profile

Experience

Work Experience

With over 8 years of experience in digital marketing, I have successfully executed SEO strategies, social media campaigns, paid advertising, and content marketing for businesses. I specialize in Google Ads, Facebook Ads, and Google My Business (GMB) optimization, helping brands increase visibility, engagement, and conversions. My expertise also includes email marketing, analytics, and conversion optimization, ensuring measurable growth for clients.

Lake Arbor Foundation Inc. Full-time (Social Media Marketing Manager)

Apr 2024 - Present . ( Apr 2024 to Present ) 1 Maryland, United States Remote

Managing and executing social media strategies across platforms to amplify the foundation’s mission and increase audience reach.
Designing eye-catching graphics and developing engaging content that connects with the community and promotes key programs.
Overseeing email marketing campaigns, crafting compelling messages to keep supporters informed and involved.
Creating and curating content that aligns with the foundation’s goals, fostering meaningful engagement and driving impact.
Leveraging analytics to track performance, optimize campaigns, and deliver data-backed insights for continuous growth.

Skills: Search Engine Optimization (SEO) · Social Media Marketing · Email Marketing · Graphic Design · Social media manager.

Uptrend Digital Marketing Agency · Full-time ( Digital Marketing Specialist )

Nov 2022 to Present · 2 yrs 5 month. United States · Remote

Managing end-to-end digital marketing campaigns for diverse clients, with expertise in SEO, PPC advertising, social media marketing, email marketing, SEM, and content creation.
Using facts and data to optimize campaigns, improve brand visibility, and deliver measurable results across digital platforms.

Churchco · Full-time (Sales And Marketing Specialist)

Jun 2022 to Present · 2 yrs 10 month. Nigeria · Remote

Developing and executing sales and marketing strategies to showcase features on the app.
Highlighting how the platform simplifies tasks like updating profiles, tracking milestones and monitoring attendance and finances while enhancing community engagement.
Communicating the value of a comprehensive solution that combines administrative efficiency with personalized connections across emails, texts, and social media.
Collaborating with church leaders to understand their needs and delivering tailored solutions that foster meaningful relationships and support member growth.

Skills: Search Engine Optimization (SEO) · Sales Management · Sales Operations · Marketing Strategy · Digital Marketing · Social Marketing Fulfillment.

MyCarviva · Full-time (Social Media Marketing Specialist)

Dec 2020 to Present · 4 yrs 4 month. Nigeria · Remote

Managing multiple social media accounts, creating engaging content, and running targeted ad campaigns to reach the right audience effectively.
Tracking performance and analyzing data to identify opportunities for improvement and deliver better outcomes.
Serving as a Brand Strategist, shaping the Carviva Fuel Wallet brand and ensuring clear and consistent messaging across all channels.
Assisting with AutoBlog, ensuring content is optimized and aligned with overall marketing goals.

Skills: Social Media Marketing · Social Media Optimization (SMO) · Social Media Advertising · Social Media Communications · Digital Strategy · Search Engine Optimization (SEO) · Email Marketing · Content Marketing · Content Development.

Alpine Wealth Management Ltd. · Full-time ( Lead Generation Expert )

Jun 2024 to Jan 2025 · 8 month. Ohio, United States · Remote

Generated and nurtured leads through targeted strategies across social media, email marketing, and other digital channels.
Managed and optimized social media platforms, creating engaging content to attract potential clients and strengthen brand presence.
Developed and executed email marketing campaigns, increasing audience engagement and converting leads into loyal clients.
Crafted compelling content tailored to the financial sector, effectively communicating complex services to diverse audiences.
Analyzed campaign performance to refine strategies, maximize ROI, and support business growth. Analyzed campaign performance to refine strategies, maximize ROI, and support business growth.

Skills: Social Media Marketing · Social media manager · Email Marketing · Digital Marketing · Search Engine Marketing (SEM) · Lead Generation · Search Engine Optimization (SEO).

FLYSHIKIS · Full-time (Social Media Marketing Manager)

Sep 2023 to Nov 2024 · 1 yr 3 monh. United States · Remote

Created and managed content across social media platforms, highlighting the brand’s identity and increasing online presence.
Designed visually appealing graphics to enhance product storytelling and attract potential customers.
Developed and executed email marketing campaigns, fostering customer relationships and increasing conversions.
Planned and maintained content calendars, ensuring consistent and timely delivery of brand messages.
Monitored and analyzed social media performance, using insights to refine strategies and improve engagement.

Skills: Social Media Marketing · Social media manager · Email Marketing · Content Development · Content Marketing · Search Engine Optimization (SEO) · Analytical Skills.

Smarty Ears · Freelance ( Social Media Marketing Specialist)

Oct 2022 to Nov 2022 · 2 month. United States · Remote

Created engaging social media content and designed eye-catching graphics using Canva, boosting brand visibility across Instagram, Facebook, Pinterest, and LinkedIn.
Monitored and engaged with audiences, fostering meaningful connections and enhancing customer interaction.
Analyzed social media metrics, providing data-driven insights to optimize content strategies and improve engagement.

Skills: Digital Marketing · Social Media Marketing · Social Media Optimization (SMO) · Lead Generation · Linkedin sales · Canva · LinkedIn Sales Navigator · Search Engine Optimization (SEO) · Email Marketing.

Captains chocolate · Freelance (Social Media Marketing Specialist)

Aug 2022 to Oct 2022 · 3 month. United States · Remote

Led social media marketing for an organic chocolate brand, promoting products sold both in-store and online.
Created engaging content and designed graphics using Canva to boost brand visibility on Instagram and Facebook.
Developed and executed strategic campaigns, increasing brand awareness and audience engagement.
Analyzed and reported on key metrics to optimize performance and guide future strategies.
Engaged with the online community, fostering brand loyalty and improving customer satisfaction.

Skills: Digital Marketing · Social Media Marketing · Social media manager · Search Engine Optimization (SEO) · Analytical Skills.

Farmspeak Technology · Contract (Digital Marketing Specialist)

Feb 2022 to Aug 2022 · 7 month. Nigeria · Remote

Drove user acquisition and increased sign-ups through targeted digital marketing campaigns across social media, email marketing, and paid advertising.
Developed and executed multi-channel marketing strategies to optimize lead generation and conversion rates.
Monitored campaign performance using analytics tools, providing insights for continuous improvement.
Conducted market research to inform strategies and enhance marketing effectiveness.
As well as, collaborated with cross-functional teams to ensure clear and consistent product messaging.

Skills: email marketing · MailChimp · Social Media Marketing · Social Media Optimization (SMO) · Social Media Advertising · Search Engine Optimization (SEO) · Analytical Skills.

My Certificates

Social Media Management

From search engine optimization (SEO) to social media marketing and analytics. The course is accredited by the Interactive Advertising Bureau Europe (IAB), making it a valuable certification for professionals looking to boost their credentials.

Introduction to Social Media Marketing

Social media marketing uses platforms to promote brands and connect with audiences. It involves creating engaging content, running ads, and analyzing results to boost visibility, increase sales, and build strong relationships with customers online.

Social Media Management

Digital Marketing

Skills: Social Media Optimization (SMO) · Digital Strategy · Email Marketing · Digital Marketing · Social Media Advertising · email marketing · Search Engine Marketing (SEM) · Search Engine Optimization (SEO) · Social Media Marketing.